Beware of Shiny Objects

What is the most important component to your success as an athlete? Is it the “shiny objects” like super shoes, upgraded aero equipment, or the latest and greatest supplement? We think probably not. Something else may matter more.

Caffeine Use in Endurance Sports

Caffeine is well-known as a benefit to performance in many different ways. Find out how it can be used effectively and how it directly impacts athletes.

Stay In Your Lane

Coaches are experts in helping athletes train and race optimally. As such, coaches have a scope of practice and also a scope of knowledge. Find out why these two areas are critical.