Why Don’t My Clients Work Hard?

If you’re a coach, you’ve likely asked yourself this question. Learn how to better understand your client or athlete so you can maximize the motivation potential.

Are We Over ‘Data-fied?’

These days we have no shortage of data but how much of it is actually useful and how should we be applying it? We cover how to identify advantages and pitfalls.

Why Masterclass is Wrong

Being popular, well-known, or great at something doesn’t necessarily correlate to being the best instructor or coach. Find out what does.

Caffeine Use in Endurance Sports

Caffeine is well-known as a benefit to performance in many different ways. Find out how it can be used effectively and how it directly impacts athletes.

Stay In Your Lane

Coaches are experts in helping athletes train and race optimally. As such, coaches have a scope of practice and also a scope of knowledge. Find out why these two areas are critical.